I haven't chosen this headline because I think Joel Campbell is going to lead the Arsenal line for the next 10 seasons, winning every trophy in his way. It's because a blog has given the most reliable information about the transfer rumour throughout the last week!
It was the Gunnerblog who first brought our attention to the stories on Costa Rican websites and local sports papers about Arsenal's interest in the striker. His latest entry quotes the sports paper Al Dia, who reports that Campbell, 19, will join Arsenal for £1.5m.
What makes the rumour easy to believe is that the blog links to pictures, translates interviews, and links to the right sources throughout. In short, informative and reliable.
There are people working in 'proper' papers who can learn from this. Now we wait for the confirmation.
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